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NEW YORK, – TBWA Worldwide announced today that it has merged leading network agencies TBWA\Toronto and Juniper Park to form a new agency, Juniper Park\TBWA, effective immediately.

The Juniper Park partnership team of CEO Jill Nykoliation and Chief Creative Officers Terry Drummond, Alan Madill and Barry Quinn will lead the office, reporting to TBWA Worldwide President and CEO Troy Ruhanen. Jay Bertram, current President of TBWA\Canada and head of the Toronto office, will depart the network to explore new opportunities at the end of September.

The two Toronto-based shops will combine their staff under one roof in the Juniper Park space next month, and will operate a combined roster of clients that includes CIBC, Nissan, eos, Miller Lite, PepsiCo, Petro-Canada, Pfizer and Virgin Mobile.

“The potential to bring together the dynamic creative culture of TBWA and its emerging digital prowess, with Juniper Park’s strategic and creative design capabilities became too great an opportunity to resist,” said Ruhanen. “Both agencies are individually strong, but together they not only become a force in Canada, they now allow the network to have a stronger than ever presence in three major North American cities — New York, L.A. and Toronto.”

He added: “Beyond being a great friend, Jay Bertram has been a great asset to the TBWA family for many years and was profoundly instrumental in growing and enriching our brand in Canada and beyond. He has chosen this moment to start a new journey knowing that he has positioned the agency and its people in the best possible place with this merger. We wish him the best in all opportunities that lie ahead.”

A longtime Omnicom agency partner, Juniper Park officially joined the TBWA network in March as part of a global market restructure to help strengthen TBWA’s footprint in the North American market, as well as broaden its design capabilities. The two agencies have a strong history of collaborating on many North American clients, including Miller Lite, Henkel and PepsiCo.

Nykoliation, who is part of TBWA’s global management team, said, “Uniting as Juniper Park\TBWA brings further scale and momentum to our team and our clients. We already work with TBWA offices around the world. This merger formalizes a relationship that is well underway.”

“Juniper Park has practiced disruptive creative and design thinking from its inception. And we greatly respect TBWA’s focus on creating iconic work. This is a terrific match,” said Barry Quinn, CCO.

Jay Bertram, who has been overseeing TBWA’s Canadian operations, will depart at the end of September. “I have truly valued my time at TBWA,” said Bertram. “I want to thank both Troy and Tom [Caroll] for their continued support, as well as our clients for being such fantastic longstanding partners. I give my full support to this merger of two great creative cultures, coming together to form a powerhouse agency to be reckoned with.”

About TBWA Worldwide
TBWA Worldwide (www.tbwa.com) is a top ten ranked global advertising network that holds Disruption® at its core to develop business-changing ideas for the brands it works with. TBWA has 11,100 employees across 323 offices in 97 countries and also includes brands such as AUDITOIRE, BEING, Digital Arts Network (DAN), eg+ worldwide, The Integer Group®, TBWA\Media Arts Lab and TBWA\WorldHealth. TBWA’s global clients include Accenture, adidas, Apple, Energizer, Gatorade, GSK, Henkel, McDonald’s, Michelin, Nissan, Pernod Ricard, Pfizer, Standard Chartered Bank, Singapore Airlines, Sotheby’s and Vichy. Follow TBWA on Twitter and Instagram and like us on Facebook.
About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

New York, NY – The Board of 21st Century Fox (NASDAQ: FOXA, FOX) today announced a series of senior management changes, which will take effect July 1,
2015.

Rupert Murdoch, the Company’s founder and Chairman and CEO, together with Lachlan Murdoch, currently Co-Chairman, will become Executive Co-Chairmen. Chase Carey, the Company’s Deputy Chairman, President and COO since 2009, will become the Executive Vice Chairman and serve in that role through June 30, 2016. James Murdoch, currently Co-Chief Operating Officer, will become Chief Executive Officer.

In conjunction with these changes, the Company’s corporate functions, and its global television and film operations will now jointly report to Lachlan and James Murdoch.
Rupert Murdoch said: “It has always been our priority to ensure stable, long term leadership for the Company, and these appointments achieve that goal. Lachlan and James are each talented and accomplished executives and together, we, as shareholders and partners, will strive to take our company to new levels of growth and opportunity at a time of dynamic change in our industry.”

He added: “I can’t thank Chase Carey enough for his friendship, counsel and leadership over the past decades. He will be actively engaged in supporting Lachlan and James as they step in to their new roles.” Chase Carey said: “I am grateful to Rupert for giving me the opportunity of a lifetime and truly believe there isn’t a Company out there that’s more exciting, with more growth potential, than 21st Century Fox. I look forward to continuing to work with Rupert to support Lachlan and James in their new positions.”

Lachlan Murdoch and James Murdoch, in a joint statement, said: “We are both humbled by the opportunity to lead, with our father and the talented team of executives at 21st Century Fox, this extraordinary company. We are grateful to Chase for being the leader and partner that he has been, and we are both delighted that his wisdom and sure handedness will continue to serve 21st Century Fox. We are also grateful to the Board for providing us the opportunity to lead this great company.”

“Most importantly, we each look forward to working with the entire team of creators, executives, artists and all of our colleagues that make up our global businesses, to steer the Company into the future, and to drive continued value for our shareholders.”

Rod Eddington, Lead Director, 21st Century Fox, said: “The Board has long been focused on succession and we’re fortunate to have two very talented executives in Lachlan and James to take this Company into the future. Working in tandem with Rupert, we’re confident their partnership and stewardship will give this business real momentum for many years to come. We are also deeply grateful to Chase Carey for his many years of exceptional leadership and his agreement to continue his contributions through his new position.”

EXECUTIVE BIOGRAPHIES
LACHLAN MURDOCH
Lachlan Murdoch is currently Co-Chairman, a position he has held since March 2014. Effective July 1, 2015, Mr. Murdoch, 43, will serve as Executive Co-Chairman of 21st
Century Fox. Mr. Murdoch has spent the past two decades building, operating and investing in many of the world’s most prominent television and publishing businesses, and also currently serves as Co-Chairman of News Corp, Executive Chairman of NOVA Entertainment and Executive Chairman of Illyria Pty Ltd. He is a Director of Sydney’s Museum of Contemporary Art and a Trustee of the Commando Welfare Trust. Mr. Murdoch previously served as NonExecutive Chairman of Ten Network Holdings.

Prior to his current role, Mr. Murdoch has served as Co-Chairman of 21st Century Fox beginning in March 2014 and has served the Company as a member of the Board of
Directors since 1996, as well as in a number of senior executive roles from 1994-2005. From 2000 – 2005, Mr. Murdoch served as Deputy Chief Operating Officer of 21st Century Fox (previously known as News Corporation), a role in which he was directly responsible for the Company’s U.S. television stations group and publishing assets.

As part of his duties as Deputy Chief Operating Officer, Mr. Murdoch was Chairman of Fox Television Stations (FTS) and Publisher of the New York Post, and also oversaw
HarperCollins and the Company’s lines of business in Australia, including REA, Australia’s leading online real estate business.

He led the Company’s purchase of a controlling stake in REA, which began with an approximate $1 million cash investment and resulted in a corporate asset that is currently valued at more than $3 billion.

At FTS, Mr. Murdoch oversaw the Company’s 35 owned-and-operated television stations, where he raised the bar on local news coverage across the nation, increasing the total number of local news hours across the group to more than 850 per week.

At the New York Post, he overhauled the tabloid and grew its circulation by more than 40 percent. During his tenure, the Post became the nation’s fastest-growing newspaper and the seventh largest in the United States. In 2005, Mr. Murdoch founded Illyria Pty, a successful private investment company. In 2009, Illyria acquired 50 percent of DMG Radio, a network of radio stations, which later expanded to include pay television assets and was renamed NOVA Entertainment. After Mr. Murdoch became its Chairman in 2009, NOVA grew exponentially, nearly doubling in value during the first three years of his tenure, while its EBITDA rose more than threefold from $16M in 2009 to $52M in 2014. In 2012, Illyria purchased the remaining 50 percent and, under Mr. Murdoch’s leadership, NOVA Entertainment became Australia’s leading network of FM stations. Mr. Murdoch holds a B.A. from Princeton University.

JAMES MURDOCH
James Murdoch is currently Co-Chief Operating Officer of 21st Century Fox, and will serve as the Company’s Chief Executive Officer effective July 1, 2015. Mr. Murdoch, 42, has held a succession of leadership roles over his nearly two-decade career with the Company, culminating in his appointment to CEO. Over that period, he has
been a key driver of the Company’s domestic and international expansion, having most recently served as Co-Chief Operating Officer, and previously as Chairman and CEO for
Europe and Asia, as well as Chairman of BSkyB, Sky Deutschland, and Sky Italia, the businesses that now comprise the pan-European Sky group. His significant operational
experience also includes tenures as CEO of both BSkyB and STAR, India’s number one entertainment broadcaster.

As 21st Century Fox’s Co-Chief Operating Officer, Mr. Murdoch had a broad purview across the Company’s global portfolio of businesses, and direct responsibility for its cable and broadcasting networks and properties, which reach more than 1.8 billion subscribers every day. From 2011 to 2014 he served as Deputy Chief Operating Officer and Chairman and CEO, International, and prior to that, Chairman and CEO, Europe and Asia since 2007.

Mr. Murdoch has played an integral role in a number of strategic transactions, including the separation of the former News Corp into two distinct Companies, the combination of the Endemol Shine Group joint venture, the acquisition of the YES Network, and, through the creation of Sky Deutschland and the combination of Sky Deutschland and Sky Italia and BSkyB, the creation of the European entertainment leader Sky plc.

During his tenure as BSkyB’s Chief Executive Officer (of which 21st Century Fox owns 39.1%) from 2003 to 2007, and its Chairman from 2007 until 2012, the Company
experienced transformative growth, amassing more than 10 million subscribers, and created a full-service residential media and telecommunications company.
Mr. Murdoch led 21st Century Fox’s partial acquisition of the former Premiere AG and from that the creation of Sky Deutschland, which was valued at €6.6 Billion upon its combination with BSkyB and Sky Italia in 2014. In addition, he led the restructuring of the Company’s European and Asian businesses between 2008 and 2010, including the separation of its Asian satellite television group, STAR, into India and ex-India operations, and the sale of the company’s Russian and Eastern European media holdings.
Mr. Murdoch became Chairman and Chief Executive Officer of STAR in 2000 and led the company’s turnaround and by 2003, the company established itself as the premier content and broadcasting company in India, South Asia and Taiwan. Prior to joining STAR, Mr. Murdoch held a variety of corporate roles at News Corporation between the time he joined the Company in 1996 and 2000, primarily focused on digital businesses.

Before joining the Company, Mr. Murdoch co-founded and chaired Rawkus Entertainment, a seminal Hip Hop independent based in lower Manhattan. Mr. Murdoch serves as a board member of 21st Century Fox and Sky, and of News Corp. In addition, he is a non-executive director of Yankee Global Enterprises, Vice Media, and a member of the Board of Trustees of the Harvard Lampoon and the Ghetto Film School.

He and his wife Kathryn founded their family foundation, Quadrivium, in 2014. Quadrivium supports a variety of initiatives involving natural resources, science, civic life, childhood health, and equal opportunity.

About 21st Century Fox
21st Century Fox is the world’s premier portfolio of cable, broadcast, film, pay TV and satellite assets spanning six continents across the globe. Reaching more than 1.8 billion subscribers in approximately 50 local languages every day, 21st Century Fox is home to a global portfolio of cable and broadcasting networks and properties, including FOX, FX, FXX, FXM, FS1, Fox News Channel, Fox Business Network, FOX Sports, Fox Sports Network, National Geographic Channels, STAR India, 28 local television stations in the U.S. and more than 300 channels that comprise Fox International Channels; film studio Twentieth Century Fox Film; and television production studios Twentieth Century Fox Television and a 50% ownership interest in Endemol Shine Group. The Company also holds a 39.1% ownership interest in Sky, Europe’s leading
entertainment company, which serves 21 million customers across five countries. For more information about 21st Century Fox, please visit www.21CF.com.

NEW YORK, June 15, 2015— Omnicom Group (NYSE:OMC) draws from a deep bench of creative, data, and media talent, from around the globe, to deliver thought-provoking content on the big and small stage at this year’s 62nd Cannes Lions International Festival of Creativity, June 21 through June 27. As part of its worldwide commitment to diversity in the workplace, the company is especially proud to have 22 Omniwomen serving as jurors.

From PR to branding to advertising to media, Omnicom agencies will lead discussions on such important industry topics as the intersection of creativity and technology, data, talent, collaboration, gaming and product innovation, as well as teach Master Classes, present award-winning campaigns, and sponsor the next generation of talent, specifically with DDB’s Keith Reinhard’s participation in the Young Marketers Academy and Ketchum sponsoring the Young Lions Marketing Competition.

Below are some of the highlights:

Omnicom
• Omnicom’s agencies in partnership with Omnicom Media Group are hosting a series of thought-leadership panel and keynote sessions at the Carlton’s Salon la Cote, June 23-25, featuring “A-listers,” innovators and influencers from the worlds of advertising, media, technology, entertainment, music and sports. Resolution and FleishmanHillard will be showcasing StoryConnect, a data-driven, socially enabled content and advertising center.
• Jonathan Nelson, CEO, Omnicom Digital, will participate in a video innovation panel in partnership with Beet TV.
BBDO
• BBDO is hosting a discussion on the keys to successful global campaigns, “Have Idea, Will Travel,” featuring CMO’s from Diageo and Visa
• Luiz Sanches, CCO and Partner, AlmapBBDO leads a MasterClass, “Why idea is the real innovation”
• Gregory Roekens, CTO, AMV BBDO, discusses “What Will Happen When Brand Becomes AI and Customer Becomes Robot”
DDB
• Amir Kassaei, Chief Creative Officer of DDB Worldwide leads “Do This or Die.”
• DDB Worldwide’s “Keith Reinhard Meets the Backpacker Intern”
• As part of Warc, DDB NY’s CEO, Chris Brown will explore the 2014 and 2015 Creative Effectiveness award winners, as well as Rich Guest, President, Tribal will participate in the debate, “Programmatic and Advertising Context: Is there a Conflict.”
• Interbrand, Microsoft & Team Gleason to host a creative brainstorm called “The ALS Smackdown” at The Microsoft Lounge.
DAS
• Jeff Goodby and Rich Silverstein of Goodby Silverstein & Partners present, “What if They Never Die?”
• LatinWorks’ “Latin: The Hottest New Brand?”
• Ketchum Sounds’ panel session “The Art of the Deal: Live!” features music artist Natalie Imbruglia and panelists from Ketchum Sounds, Pernod Ricard and Brand Synergy Group as they negotiate a music marketing deal live on stage.
• Flamingo and Ketchum present “Whatever You Do – Don’t Call Them Grey (or Silver)” with speakers from Ketchum, Flamingo, IMC/VibrantNation and Red Cliff Marketing.
• Tetsuya Honda, managing director of BlueCurrent Japan – FleishmanHillard specialty brand – will lead the session “Opening the Kimono on Killer Japanese Creativity”
Omnicom Media Group
• OMD’s Oasis will feature a thought provoking line up of technology and media visionaries, clients and agency leads, all sharing insights and opinions on topics that are defining and disrupting the modern media landscape.
• PHD is the official Cannes Lions app partner and brings delegates ‘See & Connect’ – personalized recommendations based on your profile.
• PHD’s “Sentience: The Coming AI Revolution” with inventor of the World Wide Web, Sir Tim Berners-Lee, was a winner of Lions Live Public Vote
TBWA
• TBWA Worldwide will kick off Saturday with “25 Years of Disruption: Conversation with Today’s Disruptive Marketers,” on the main Debussy stage. The session was named a winner of the Lions Live Public Vote and will be live-streamed.
• TBWA will host “A Method to the Madness” as part of the Lions Innovation Festival.
• 180 Amsterdam presents “How to Rebuild a Creative Culture.”
For the full schedule of seminars and events throughout the week:
https://www.canneslions.com/cannes_lions/programme/festival_programme/#festival-1/

About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

ENGLEWOOD, Colo.- Liberty Interactive Corporation (NASDAQ: QVCA, QVCB, LNVTA, LVNTB) (“Liberty Interactive”) today announced that it has entered into an agreement with Liberty Broadband Corporation (NASDAQ: LBRDA, LBRDK) (“Liberty Broadband”) whereby Liberty Interactive will invest $2.4 billion in Liberty Broadband in connection with (and contingent upon) the closing of today’s announced proposed merger of Charter Communications, Inc. (“Charter”) and Time Warner Cable Inc. (“TWC”). The proceeds of this investment will be used by Liberty Broadband to fund, in part, its agreement to acquire $4.3 billion of Charter stock. Liberty Broadband’s acquisition will be made in support of (and contingent upon) the closing of the Charter-TWC merger. In connection with these transactions, it is expected that Charter will undergo a corporate reorganization, resulting in a current subsidiary of Charter becoming the publicly traded parent company (“New Charter”). Liberty Interactive’s investment in Liberty Broadband will be funded using cash on hand and will be attributed to the Liberty Ventures Group.

“We are excited for Liberty Interactive to make this attractive investment in Liberty Broadband, providing our shareholders with the unique opportunity to realize value from the proposed consolidation in the cable industry announced today by Charter,” said Greg Maffei, President and CEO of Liberty Interactive. “Through this transaction, Liberty Interactive has the ability to deploy a significant amount of capital and become a meaningful shareholder of Liberty Broadband.”

Liberty Interactive (along with third party investors, all of whom will invest on the same terms as Liberty Interactive) will purchase newly issued shares of Liberty Broadband Series C common stock (the “Series C Shares”) at a per share price of $56.23 (equal to Liberty Broadband’s net asset value on a sum-of-the parts basis). In the aggregate, Liberty Broadband has entered into subscription agreements with respect to $4.4 billion of its Series C Shares. Liberty Interactive’s investment in Liberty Broadband is subject to customary closing conditions and funding will only occur upon the completion of the Charter-TWC merger. Liberty Broadband intends to seek stockholder approval for the issuance of the Series C Shares in accordance with the rules and requirements of the Nasdaq Stock Market. If, for any reason, Liberty Broadband does not receive the requisite stockholder approval for the issuance of the Series C Shares, the purchasers will instead acquire a limited number of Series C Shares, together with shares of a newly issued series of non-convertible preferred stock of Liberty Broadband.

Liberty Broadband and Liberty Interactive have also entered into an agreement with Charter which provides that Liberty Broadband and Liberty Interactive will exchange, in a tax-free transaction, the shares of TWC common stock held by each company for shares of New Charter Class A common stock (subject to certain limitations). In addition, Liberty Interactive has also agreed to grant Liberty Broadband a proxy over the shares of New Charter stock it receives in the exchange, along with a right of first refusal with respect to the underlying New Charter stock.

About Liberty Interactive Corporation
Liberty Interactive Corporation operates and owns interests in a broad range of digital commerce businesses. Those businesses are currently attributed to two tracking stock groups: the QVC Group and the Liberty Ventures Group. The businesses and assets attributed to the QVC Group (Nasdaq: QVCA, QVCB) consist of Liberty Interactive’s subsidiary, QVC, Inc., and its interest in HSN, Inc., and the businesses and assets attributed to the Liberty Ventures Group (Nasdaq: LVNTA, LVNTB) consist of all of Liberty Interactive Corporation’s businesses and assets other than those attributed to the QVC Group, including its interest in Expedia, Interval Leisure Group, Lending Tree and FTD, its subsidiaries Backcountry.com, Bodybuilding.com, CommerceHub, LMC Right Start and Evite, and minority interests in Time Warner and Time Warner Cable.

STAMFORD, NEW YORK and SYRACUSE, May 26, 2015 – Charter Communications, Inc. (Nasdaq: CHTR) (together with its subsidiaries “Charter”) and Time Warner Cable Inc. (NYSE: TWC) today announced that they have entered into a definitive agreement for Charter to merge with Time Warner Cable. The deal values Time Warner Cable at $78.7 billion. Charter will provide $100.00 in cash and shares of a new public parent company (“New Charter”) equivalent to 0.5409 shares of CHTR for each Time Warner Cable share outstanding. The deal values each Time Warner Cable share at approximately $195.71 based on Charter’s market closing price on May 20, or approximately $200 based on Charter’s 60-trading day volume weighted average price. In addition, Charter will provide an election option for each Time Warner Cable stockholder, other than Liberty Broadband Corporation (“Liberty Broadband”) or Liberty Interactive Corporation, who will receive all stock, to receive $115.00 of cash and New Charter shares equivalent to 0.4562 shares of CHTR for each Time Warner Cable share they own.

In addition, Charter and Advance/Newhouse Partnership (a parent of Bright House Networks, LLC) today announced that the two companies have amended the agreement which the two parties signed and announced on March 31, 2015, whereby Charter will acquire Bright House Networks (“Bright House”) for $10.4 billion. That agreement, as amended, provides for Charter and Advance/Newhouse to form a new partnership (the “Partnership”) of which New Charter will own between approximately 86% and 87% and of which Advance/Newhouse will own between approximately 13% and 14%, depending on the Time Warner Cable shareholders’ cash election option described above. The consideration to be paid to Advance/Newhouse by Charter will include common and convertible preferred units in the Partnership, in addition to $2 billion in cash. The common and convertible preferred partnership units will each be exchangeable into shares of New Charter. The Charter-Advance/Newhouse transaction is expected to close contemporaneously with the Charter-Time Warner Cable transaction.

Charter also announced today that Liberty Broadband Corporation (“Liberty Broadband”) has agreed to purchase, upon closing of the Time Warner Cable transaction, $4.3 billion of newly issued shares of New Charter at a price equivalent to $176.95 per Charter share, which represents Charter’s closing price as of May 20, 2015. As previously-announced, Liberty Broadband will also purchase, upon closing of the Charter-Advance/Newhouse transaction, $700 million of newly issued Charter shares at a price equivalent to $173.00 per Charter share.

Following the close of both the Charter-Time Warner Cable and the Charter-Advance/Newhouse transactions, and depending on the outcome of the cash election feature offered in the Charter-Time Warner Cable transaction, Time Warner Cable shareholders, excluding Liberty Broadband and its affiliates, are expected to own between approximately 40% and 44%1 of New Charter, and Advance/Newhouse is expected to own between approximately 13% and 14% of New Charter. Liberty Broadband is expected to own between approximately 19% and 20% of New Charter.

The combination of Charter, Time Warner Cable and Bright House will create a leading broadband services and technology company serving 23.9 million customers in 41 states. The announced transactions will drive investment into the combined entity’s advanced broadband network, allow for wider deployment of new competitive facilities based WiFi networks in public places, and the footprint expansion of optical networks to serve the large marketplace of small and medium sized businesses. This will result in faster broadband speeds, better video products, including more high definition channels, more affordable phone service and more competition, for consumers and businesses. The scale of the new entity will also result in greater product innovation, bringing new and advanced services to consumers and businesses, including Charter’s Spectrum Guide and World Box and other product innovations. And Charter’s commitment to superior products and outstanding customer service, and its strategy of investing in insourcing and returning offshore jobs to America, will not only benefit the combined companies’ customers, but will also enhance opportunities for employees of the new company.

“The teams at Charter, Time Warner Cable and Bright House Networks are filled with the innovators of our industry. Representatives of each of these companies have invented some of the most revolutionary communications products ever created; innovations like video on demand, VOIP phone service, remote storage DVR, cable TV through an app, downloadable security and the first backward-compatible, cloud-based user interface. That spirit of innovation will live on, and it will create real benefits and great long-term value for the customers, shareholders and employees of all three companies,” said Tom Rutledge, President and CEO of Charter Communications. “With our larger reach, we will be able to accelerate the deployment of faster Internet speeds, state-of-the-art video experiences, and fully–featured voice products, at highly competitive prices. In addition, we will drive greater competition through further deployment of new competitive facilities-based WiFi networks in public places, and the expansion of the facilities footprint of optical networks to serve the large, small and medium sized business services marketplace. New Charter will capitalize on technology to create and maintain a more effective and efficient service model. Put simply, the scale of New Charter, along with the combined talents we can bring to bear, position us to deliver a communications future that will unleash the full power of the two-way, interactive cable network.”

“With today’s announcement, we have delivered on our commitment to maximizing shareholder value,” said Robert D. Marcus, Chairman and CEO of Time Warner Cable. “This agreement recognizes the unique value of Time Warner Cable, and brings together three great companies that share a common philosophy of strong operations, great products, robust network investment and putting customers first. This combination will only accelerate the great operating momentum we’ve seen over the last year and provide enormous opportunities for our 55,000 dedicated employees. We remain wholly committed to bringing the very best experience to our residential and business customers coast to coast.”

“Today’s announcement is good news for customers and potential customers, as well as our employees, since we will be in a stronger position to deliver competitive services, invest in advanced technology, and develop innovative products that will compete with global and national brands,” said Steve Miron, Chief Executive Officer of Bright House Networks. “In addition, I am very pleased that Tom Rutledge will be the CEO of the new company. Tom recognizes the importance of placing a high priority focus on customer care drawing from the expertise of all three companies, and I believe this will be a strong pillar of the new company’s culture.”

New Charter will be led by Tom Rutledge, who will serve as President and CEO. Additionally, Mr. Rutledge will be offered a new five-year employment agreement. At the close of the transactions, New Charter’s Board of Directors will consist of 13 directors including Mr. Rutledge, who will be offered the position of Chairman. The remaining 12 directors will include seven independent directors nominated by the independent directors serving on Charter’s Board of Directors, two directors designated by Advance/Newhouse, and three directors designated by Liberty Broadband. Charter’s current Chairman since 2009, Eric Zinterhofer, will continue to serve on New Charter’s Board.

Pursuant to the agreement between Charter and Advance/Newhouse, Charter and Advance/Newhouse will form the Partnership utilizing an existing subsidiary of Charter Communications Holding Company, LLC, a subsidiary of Charter. New Charter, which will include Time Warner Cable, will contribute substantially all of its assets into the Partnership, and Advance/Newhouse will contribute all of Bright House’s assets into the Partnership. In exchange for its contribution, Advance/Newhouse will receive $5.9 billion of exchangeable common partnership units, and $2.5 billion of convertible preferred partnership units which will pay a 6% coupon. The common and convertible preferred partnership units will each be exchangeable into New Charter Class A common stock, with 34.3 million common units priced at $173.00 (the “Reference Price”) per share, as previously announced. The 10.3 million preferred partnership units will be convertible at $242.19, a 40% premium to the Reference Price. Advance/Newhouse will also receive $2 billion in cash and will receive governance rights reflecting its economic ownership in the partnership through a new class of shares at New Charter.

Upon closing of the Charter-Advance/Newhouse transaction, a new shareholder’s agreement (the “Shareholder’s Agreement”) with Advance/Newhouse and Liberty Broadband will become effective. Under the new agreement, Advance/Newhouse and Liberty Broadband will be granted preemptive rights, allowing each to maintain their pro rata ownership in New Charter. The Shareholder’s Agreement also provides for voting caps and required participation in buybacks at specified acquisition caps, and stipulates transfer restrictions among other shareholder governance matters. In connection with the Charter-Advance/Newhouse transaction as amended, Advance/Newhouse has agreed to grant Liberty Broadband a voting proxy on its shares, capped at 7%, for the five years following the close of the transaction, such that Liberty Broadband would have total voting power of approximately 25% at closing. The proxy excludes votes on certain matters.

The Charter-Time Warner Cable transaction is subject to approval by both Charter and Time Warner Cable shareholders, regulatory review, and other customary conditions. The Charter-Advance/Newhouse transaction is subject to several conditions, including the completion of the Time Warner Cable acquisition (subject to certain exceptions if Time Warner Cable enters into another sale transaction) and a separate vote on the Liberty transactions, and regulatory approval. The three companies expect to close the announced transactions by the end of 2015.

Goldman Sachs and LionTree Advisors are serving as lead financial advisors to Charter in connection with the Time Warner Cable transaction. Guggenheim Securities is also a financial advisor to Charter. BofA Merrill Lynch and Credit Suisse are also financial advisors to Charter, and together with Goldman Sachs and UBS Investment Bank, are leading the financing for the transaction. The law firms Wachtell, Lipton, Rosen & Katz is counsel to Charter and Kirkland & Ellis LLP is representing Charter as financing counsel.

Goldman Sachs and LionTree Advisors are serving as financial advisors to Charter in connection with the Bright House transaction. Wachtell, Lipton, Rosen & Katz is acting as counsel to Charter and Kirkland & Ellis LLP is advising Charter on financing.

Morgan Stanley, Allen & Company, Citigroup and Centerview Partners are financial advisors to Time Warner Cable and its Board of Directors, and Paul, Weiss, Rifkind, Wharton & Garrison LLP, Latham & Watkins LLP and Skadden, Arps, Slate, Meagher & Flom LLP are legal advisors.

UBS Investment Bank is serving as exclusive financial advisor to Advance/Newhouse Partnership and Bright House Networks LLC, and Sabin, Bermant & Gould LLP and Sullivan & Cromwell LLP are acting as legal advisors.

Those participating via telephone should dial 866-919-0894 FREE no later than 10 minutes prior to the call. International participants should dial 706-679-9379. The conference ID code for the call is 54712821. A replay of the call will be available at 855-859-2056 FREE or 404-537-3406 beginning two hours after the completion of the call through the end of business on June 26, 2015. The conference ID code for the replay is 54712821.

1 Legacy Time Warner Cable shareholder stake in New Charter excludes Liberty Broadband Corporation’s current share ownership in Time Warner Cable.

About Charter
Charter (NASDAQ: CHTR) is a leading broadband communications company and the fourth-largest cable operator in the United States. Charter provides a full range of advanced broadband services, including advanced Charter Spectrum TV® video entertainment programming, Charter Spectrum Internet® access, and Charter Spectrum Voice®. Spectrum Business similarly provides scalable, tailored, and cost-effective broadband communications solutions to business organizations, such as business-to-business Internet access, data networking, business telephone, video and music entertainment services, and wireless backhaul. Charter’s advertising sales and production services are sold under the Charter Media® brand. More information about Charter can be found at charter.com.

About Time Warner Cable
Time Warner Cable Inc. (NYSE: TWC) is among the largest providers of video, high-speed data and voice services in the United States, connecting 15 million customers to entertainment, information and each other. Time Warner Cable Business Class offers data, video and voice services to businesses of all sizes, cell tower backhaul services to wireless carriers and enterprise-class, cloud-enabled hosting, managed applications and services. Time Warner Cable Media, the advertising sales arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions. More information about the services of Time Warner Cable is available at www.twc.com, www.twcbc.com and www.twcmedia.com.

About Bright House Networks
Bright House Networks is the sixth largest owner and operator of cable systems in the U.S. and the second largest in Florida, with technologically advanced systems located in five states including Florida, Alabama, Indiana, Michigan and California and two of the top 20 DMAs. Bright House Networks serves approximately 2.5 million customers who subscribe to one or more of its video, high-speed data, home security and automation and voice services. Bright House Networks Business Solutions offers a strong portfolio of video, voice, data, and cloud-based solutions to the small and medium business segments. In addition, Bright House Networks Enterprise Solutions provides advanced, fiber-based telecommunication services to key industry verticals in the mid-market and carrier segments, including cloud-based hosted voice, managed security, and cell backhaul to wireless carriers. The company is Cisco® Master Service Provider-certified under the Cisco Cloud and Managed Service Program, the first cable operator in the United States to achieve this designation. Bright House Networks also owns and operates exclusive, award-winning, local news and sports channels in its Florida markets. For more information about Bright House Networks, or our products and services, visit brighthouse.com.

NEW YORK – Taking another significant step in building digital and video platforms to drive future growth, Verizon Communications Inc. (NYSE, Nasdaq: VZ) today announced the signing of an agreement to purchase AOL Inc. (NYSE: AOL) for $50 per share — an estimated total value of approximately $4.4 billion.

Verizon’s acquisition further drives its LTE wireless video and OTT (over-the-top video) strategy. The agreement will also support and connect to Verizon’s IoT (Internet of Things) platforms, creating a growth platform from wireless to IoT for consumers and businesses.

AOL is a leader in the digital content and advertising platforms space, and the combination of Verizon and AOL creates a scaled, mobile-first platform offering directly targeted at what eMarketer estimates is a nearly $600 billion global advertising industry. AOL’s key assets include its subscription business; its premium portfolio of global content brands, including The Huffington Post, TechCrunch, Engadget, MAKERS and AOL.com, as well as its millennial-focused OTT, Emmy-nominated original video content; and its programmatic advertising platforms.

Lowell McAdam, Verizon chairman and CEO, said: “Verizon’s vision is to provide customers with a premium digital experience based on a global multiscreen network platform. This acquisition supports our strategy to provide a cross-screen connection for consumers, creators and advertisers to deliver that premium customer experience.”

He added, “AOL has once again become a digital trailblazer, and we are excited at the prospect of charting a new course together in the digitally connected world. At Verizon, we’ve been strategically investing in emerging technology, including Verizon Digital Media Services and OTT, that taps into the market shift to digital content and advertising. AOL’s advertising model aligns with this approach, and the advertising platform provides a key tool for us to develop future revenue streams.”

Tim Armstrong, AOL chairman and CEO, will continue to lead AOL operations after closing.

Armstrong said, “Verizon is a leader in mobile and OTT connected platforms, and the combination of Verizon and AOL creates a unique and scaled mobile and OTT media platform for creators, consumers and advertisers. The visions of Verizon and AOL are shared; the companies have existing successful partnerships, and we are excited to work with the team at Verizon to create the next generation of media through mobile and video.”

The transaction will take the form of a tender offer followed by a merger, with AOL becoming a wholly owned subsidiary of Verizon upon completion.

The transaction is subject to customary regulatory approvals and closing conditions and is expected to close this summer.

Verizon expects to fund the transaction from cash on hand and commercial paper. The company also continues to expect to return to pre-Vodafone transaction credit ratings in the 2018-2019 timeframe.

Transaction advisers for Verizon were LionTree Advisors; Guggenheim Partners; and Weil, Gotshal & Manges. AOL advisers were Allen & Company LLC and Wachtell, Lipton, Rosen & Katz.

Comcast Corporation announced this morning that its merger agreement with Time Warner Cable and its transactions agreement with Charter Communications, Inc. have been terminated.

The following is a statement from Comcast Chairman and CEO Brian L. Roberts:

“Today, we move on. Of course, we would have liked to bring our great products to new cities, but we structured this deal so that if the government didn’t agree, we could walk away.

Comcast NBCUniversal is a unique company with strong momentum. Throughout this entire process, our employees have kept their eye on the ball and we have had fantastic operating results. I want to thank them and the employees of Time Warner Cable for their tireless efforts.

I couldn’t be more proud of this company and I am truly excited for what’s next.”

About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA, CMCSK) is a global media and technology company with two primary businesses, Comcast Cable and NBCUniversal. Comcast Cable is the nation’s largest video, high-speed Internet and phone provider to residential customers under the XFINITY brand and also provides these services to businesses. NBCUniversal operates news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures and Universal Parks and Resorts.

CUPERTINO, California— Apple® today updated Final Cut Pro® X, Motion and Compressor with new features for motion graphics and key enhancements to accelerate video editing, packaging and delivery. Final Cut Pro 10.2 introduces stunning 3D titles that are easy to use, improved masking for color grading and effects, and native support for more camera formats, as well as GPU-accelerated RED RAW processing. Motion 5.2 extends the power of 3D titles with the ability to create custom materials and environments and instantly publish them to Final Cut Pro X. Compressor 4.2 makes it easy to package a movie for sale on the iTunes Store®.

“From Hollywood blockbuster directors to first time movie makers, Final Cut Pro X is changing the way we edit movies today,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “The updated Final Cut Pro X, Motion and Compressor make it even easier to edit, title and package everything from short videos to feature-length films.”

“We loved using Final Cut Pro X to edit Focus,” said Glenn Ficarra and John Requa, co-directors of the 2015 feature film, Focus. “We created the final theatrical titles for the movie right in Final Cut Pro, and the new 3D titling and effects features will let us take in-app graphics even further. We’re using the new Final Cut Pro on our next feature film.”

Final Cut Pro 10.2 lets video editors create gorgeous 3D titles with drag-and-drop ease and ships with simple templates to get started quickly, as well as cinematic templates with built-in backgrounds and animations. Users can choose from a set of text styles to customize the look of their titles with hundreds of combinations of materials, lighting and edges, and instantly convert 2D titles to 3D and see changes in real time. Final Cut Pro 10.2 also lets editors view up to four video scopes simultaneously, for more precision when color grading, and includes improved Shape masks on any effect that can be saved as presets for quick access later. In addition, Final Cut Pro 10.2 natively supports even more video formats, including Panasonic AVC-Ultra and Sony XAVC-S, and makes working with RED RAW files faster than ever with GPU-accelerated transcoding, playback and rendering—including support for dual GPUs on Mac Pro®.

Video editors and motion graphics professionals can take advantage of Motion 5.2, which offers even more options for 3D titles. The app now lets users create dynamic titles with multiple lights and cameras, as well as multilayered scenes with 3D titles that cast ultra-realistic shadows and reflections on other objects. Dozens of third-party partners offer even more options for beautiful 3D titles, and hundreds of new 3D templates are coming soon from developers including Ripple Training, motionVFX and FxFactory—all of which work seamlessly in the new versions of Motion and Final Cut Pro. Motion also includes 12 new generator effects, improved keyframing and enhanced controls for mask and shape creation.

Compressor 4.2 makes it easier than ever to prepare a movie for sale on the iTunes Store. Simply choose the movie, trailer, closed captions, and more, and Compressor creates an iTunes Store Package, which users can submit to an iTunes Delivery Partner for sale on the store. Compressor also delivers key performance improvements for encoding tasks, including fast GPU rendering when using Send to Compressor and hardware-accelerated multi-pass H.264 encoding on compatible systems.

Pricing & Availability
Final Cut Pro 10.2, Motion 5.2 and Compressor 4.2 are available today from the Mac® App Store℠ for $299.99 (US), $49.99 (US), and $49.99 (US), respectively to new users, or as a free update for existing customers.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

2014 was another year of industry-leading growth for Hearst Newspapers. With 15 daily and 34 weekly papers across the country, in addition to digital marketing services and directories businesses under the LocalEdge brand, Hearst newspapers are continuously innovating to provide both readers and advertisers with cross-platform solutions for the increasingly digital world.

2014 was the third year of consecutive growth for Hearst Newspapers. Can you talk more about that?

Mark Aldam: At Hearst Newspapers, we’ve been working very hard to diversify our revenue streams and build out a sustainable business model for all of our newspapers. Concentrating principally on our large markets, we have implemented a digital advertising strategy, which helps to compensate for the challenges we still face in print.

Our division has also introduced a premium digital experience that we hope consumers will pay for over time—it more similarly reflects the print newspaper experience, but in a digital form of the reader’s choice. We’ve been focusing strongly on those objectives and have been very diligent on cost management, as well as continually driving the top line as hard as we can. All of the benchmarking data we’ve seen over the past several years suggests that Hearst Newspapers is near the top, if not at the top, of the industry, and we’re proud of the fact that our digital businesses are helping to provide continued improvement.

As the media world rapidly evolves, there seems to be a growing need for more local and regional information. How have you transformed the Hearst Newspapers business model for the current and future needs of your readers and advertisers?

Aldam: Digitally, we’re targeting the business client more directly with segmented solutions. For example, in each of our large markets, we have an in-house digital ad agency that offers more sophisticated digital solutions for institutional advertisers, including hospitals, universities and government entities. These clients require marketing solutions that go beyond the boundaries of our print circulation, so our new digital initiatives have helped us serve the entire business community.

For the business operator, it is important for us to provide solutions that reflect the fragmentation that exists in the market. There are so many options today, so we have to be more versatile in the number of advertising channels and the types of media solutions that we can bring to the table.

In terms of our readers, we’re transformed our model to increase the focus on mobile. We’re continuously striving to make sure that we have news information that is breaking and relevant to our readers’ lives at the touch of a finger in an optimized, easy-to-navigate mobile environment. We’ve also ramped up our focus on providing the most shareable information through social channels.

In addition to serving Hearst properties across the country, LocalEdge also offers services to companies outside of the Hearst family, and now, outside of the U.S. Can you tell us more about this expansion and its benefits?

Aldam: We have about 11 media companies that are reselling our LocalEdge solutions under a white label in their local market. The Dallas Morning News was our pioneering affiliate—they helped launch this model. They bring the LocalEdge solution kit to their sales team to serve customers that are in the five to fifteen thousand dollar per year advertising spend range. It’s definitely at the lower end of the spend level for newspapers, but it’s a growing base of customers that historically newspapers haven’t served.

These partnerships are important to us because they help expand the reach of Hearst Newspapers. We don’t necessarily have to employ a sales representative on Long Island to sell these products and solutions because they are available to advertisers through Newsday’s sales force. We fulfill the customers’ media needs through the LocalEdge headquarters in Buffalo, and then we collect a small fee for working with them.

Internationally, we have a partnership with Fairfax Media out of New Zealand and Australia. They are scaling up rapidly with more direct sellers, so we’re hopeful that they will have great success and that we’ll continue to be business partners for a long time.

Can you talk about the importance of finding great talent? How does the Hearst Newspapers Fellowship play into that objective?

Aldam: Hearst Newspapers is continually searching for the right talent to help manage the complexity at every level of our business. Our industry has become more and more diverse and requires a different skill set than was necessary 30 years ago. We’re constantly searching and mining the local markets for talent, but we’re also recruiting nationally to find the digital and publishing skillsets that we need across our digital platforms and the leadership that can manage the complexity of the business.

Our Fellowship Program is extremely valuable in our search for great talent. I’m very pleased that we’ve doubled down our commitment to increasing the number of Fellows that we can bring into the Program on an annual basis, as it provides us with an indispensable pipeline of talent. We should have between eight to 12 Fellows in one of our large markets by the end of 2015, and were going to continue to work through that two year cycle so we’ll always have as many as 20 Fellows in our newsrooms.

Our Fellows bring new skills, new solutions and an interest in advancing our industry. All of the editors are fully enthusiastic about the program because it’s a mutual contract—we’re giving experience, but we’re also gaining insight and access to skills that are new to our newsrooms.

Speaking of talent, you’ve just promoted Audrey Cooper to editor of the San Francisco Chronicle, where she’ll be the first female editor in the paper’s 150-year history. Can you tell us more about what she brings to her new role?

Aldam: Let me first say that Nancy Barnes, who joined us a year ago, is the editor of the Houston Chronicle. She has dramatically elevated the quality and the experience of the Houston Chronicle every day. She brought in a leadership team that is tackling the challenge of upgrading a newsroom and a news product during a time that many other companies are cutting back. We’re very excited to have her on board.

Likewise, Audrey brings tremendous versatility to the leadership role at the San Francisco Chronicle. She is socially engaged, digitally activated and in touch with the pulse of the community. She has risen through the ranks and knows that newsroom intimately, but she also understands the skills that are necessary to be competitive in a very technologically-savvy market. And very importantly, she’s very passionate about the challenge. She understands that we need to make a few investments in investigative journalism to reinforce the exceptional daily newspaper experience that the Chronicle has owned historically. We have plans to surround Audrey with a few other people who can bring some additional experience to complement her as well.

What’s next for Hearst Newspapers as it continues on this very successful path?

Aldam: In 2015, we are working hard to strengthen all of the programmatic digital channels that are available to us. We see this area as a huge growth path—our digital marketing services business has been growing by 25 percent each year, and our digital display and native ad businesses continue to grow at double-digit rates.

Over the next several years, we’re planning to consolidate some of our facilities, and we’re also importing work from third-party neighboring communities where we’ll be the printer and packaging agent. This will allow us to optimize our excess capacity in the print business.

The most important goal for the future of Hearst Newspapers will be to continue generating success through our consumer digital products. We want to ensure that these products are not only activated by customers who have access to them, but also that they’re being used on a regular basis.

NEW YORK- Viacom Inc. (NASDAQ:VIAB, VIA) today announced the elements of its strategic realignment, including initiatives designed to promote greater cross-brand collaboration, focus on new growth areas, and improve operational efficiency and financial performance.

Following a company-wide review across its worldwide Media Networks, Filmed Entertainment operations and corporate functions, Viacom is implementing significant strategic and operational improvements, including reorganizing three of its domestic network groups into two new organizations. The new structure realigns sales, marketing, creative and support functions, increases efficiencies in program and product development, enhances opportunities to share expertise, and promotes greater cross-marketing and cross channel programming activity. The Company is also reallocating resources to expand its capabilities in critical business areas including data analysis, technology development and consumer insights, reflecting the rapidly changing media marketplace, shifting consumer behavior and evolving measurement practices.

President and CEO Philippe Dauman said, “Viacom has a powerful combination of world-class brands and popular content that is driving our business across the globe. We will continue to lead the way in connecting our vibrant brands to audiences through both traditional and innovative new platforms. This strategic realignment, which is largely completed, will allow us to sharpen our focus on driving long-term growth in a rapidly changing industry. We will transition rapidly into the future, generate substantial cost savings and continue to increase our investment in original programming to bring our audiences great content in new and groundbreaking ways.”

In connection with the realignment, Viacom will recognize a pre-tax charge in the second fiscal quarter of 2015 of approximately $785 million. The charge reflects the impact of write-downs of underperforming programming, including the abandonment of select acquired titles, as well as costs associated with workforce reductions. The charge also reflects accelerated amortization of programming expenses associated with a change in the Company’s ultimate revenue projections for certain original programming genres that have been impacted by changing media consumption habits.

The initiatives are expected to provide ongoing annual savings of approximately $350 million. The savings in fiscal 2015 are expected to be approximately $175 million.

In light of these actions and previously discussed strategic acquisitions anticipated in the current fiscal year that could total approximately $400 million, Viacom will temporarily pause share purchases under its current $20 billion stock repurchase program in order to stay within its target leverage ratio. The repurchase program has returned $15 billion to shareholders since its inception in October 2010, including $1.5 billion in the first half of fiscal 2015. The Company anticipates resuming stock repurchases no later than October 2015, when it begins its next fiscal year.

Mr. Dauman added, “We remain steadfastly committed to returning capital to shareholders through stock buybacks as well as our ongoing dividend program. This temporary pause reflects our history of sound financial management and our commitment to operating within Viacom’s target leverage ratio.”

Viacom will report results for the fiscal second quarter ended March 31, on April 30, 2015.

About Viacom
Viacom is home to premier global media brands that create compelling television programs, motion pictures, short-form video, apps, games, consumer products, social media and other entertainment content for audiences in more than 165 countries and territories. Viacom’s media networks, including Nickelodeon, CMT, Nick Jr., TeenNick, Nicktoons, TV Land, Nick at Nite, MTV, VH1, Comedy Central, SPIKE, Logo, BET, CENTRIC, Channel 5 (UK), Tr3s, Paramount Channel and VIVA, reach a cumulative 3.2 billion television subscribers worldwide. Paramount Pictures is a major global producer and distributor of filmed entertainment.

For more information about Viacom and its businesses, visit www.viacom.com. Keep up with Viacom news by following Viacom’s blog at blog.viacom.com and Twitter feed at www.twitter.com/viacom.

SAN FRANCISCO — Today, BrightRoll announced the availability of Yahoo Audience Ads on the BrightRoll Demand Side Platform (DSP). Advertisers running programmatic campaigns with BrightRoll will now have access to exclusive Yahoo audience data to target consumers across all addressable video supply, on and off Yahoo owned and operated (O&O) inventory.

Yahoo’s deep insights into consumer behavior and interest data from more than one billion users globally, as well as Yahoo Search and Mail data, translates into unique targeting capabilities. Audience and demographic targeting segments from Yahoo Audience Ads help advertisers efficiently reach precise audiences and avoid wasted ad spend. This data, combined with Yahoo and BrightRoll’s industry leading reach, enable advertisers to get their message in front of the audiences they care about most without compromising scale.

“Video is a core focus for Yahoo, and since the acquisition, we’ve been focused on accelerating innovation to bring even greater value to advertisers,” said Tod Sacerdoti, BrightRoll founder and CEO. “We recognized an early opportunity to integrate Yahoo’s unique data assets into the BrightRoll DSP, and this truly is a game changer. Only a handful of companies in the world have the ability to reach audiences at this scale with this level of consumer insight, however, no other company makes their data available for targeting outside their walled garden of O&O properties.”

Together, Yahoo and BrightRoll are driving higher ROI for advertisers by delivering more reach, superior targeting, and exclusive access to engaging video inventory across thousands of sites and mobile applications. Benefits to advertisers include:

Superior demographic and audience targeting capabilities: Exclusive consumer and registration data on over one billion unique users across all major demo and interest categories, available via the BrightRoll DSP.
Industry-leading scale in digital video: BrightRoll’s DSP reaches 99 percent of US online video viewers and gives advertisers billions of opportunities per day to put their message in front of their target customers.
More opportunities to reach precise audiences: Access to more than 60 billion monthly impressions across devices enables advertisers to reach consumers with the right message at the right time.
Social lift: Monitors the impact of video campaigns based on social media conversations so advertisers can identify trends and take action to amplify their message in real-time.
Validate your audience: Yahoo audience data paired with BrightRoll’s always-on integrations with comScore and Nielsen help advertisers ensure their message is seen by the right target audience in real-time.
Drive higher ROI: Get your message in front of more of your in-target audiences and access real-time performance insights via the BrightRoll DSP.

About BrightRoll
BrightRoll builds software that automates and improves digital video advertising globally. The company offers the industry’s leading programmatic video solutions, including a demand side platform and marketplace. These solutions help advertisers, publishers and partners grow their business and connect with consumers on web, mobile and TV. A division of Yahoo, BrightRoll powers digital video advertising for 87 of the top 100 Ad Age advertisers, 41 of the top 50 publishers, and more than 100 technology partners. For more on BrightRoll visit brightroll.com.