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Papyrus Brings the Look You Love to Mercedes-Benz Fashion Week 2015

CLICK HERE TO WATCH ‘MERCEDES BENZ FASHION WEEK 2015 LIVE’ Chicago – For the sixth consecutive season, Papyrus returns to New York as a proud supporter of Mercedes-Benz Fashion Week. This season, the on-trend and flawlessly finished greeting card brand is paying homage to the diverse and distinctive styles found at the Event. Papyrus drew […]

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Estée Lauder Completes Acquisitions of ‘Editions de Parfums Frédéric Malle’ and ‘GLAMGLOW’

NEW YORK– The Estée Lauder Companies Inc. (NYSE: EL) announced that it has completed its acquisition of Editions de Parfums Frédéric Malle, the storied fragrance brand established by the iconic perfumer Frédéric Malle. Terms of the deal were not disclosed. Established in Paris in 2000, Editions de Parfums Frédéric Malle offers a collection of exclusive, […]

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Target Announces New Plus-Size Fashion Brand

Target is unveiling its newest clothing line! Designed specifically for the Plus-size woman who loves fashion and appreciates a good value, AVA & VIV is sure to turn heads. Arriving in mid-February, the line is designed by Target’s uber chic in-house design team and features stylish basics along with trend-driven statement pieces that fashionistas will […]

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P&G Unveils Latest Innovations in Fabric Care Based on Cognitive Science

NEW YORK–The worlds of fabric and fashion came together in various dimensions for the senses today as P&G Fabric Care exclusively revealed how it is evolving to meet multi-sensorial fashion trends and solve the challenge of maintaining clothing beauty and longevity for its consumers. Hosted by style expert George Kotsiopoulos, the second-annual P&G Future Fabrics […]

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Men’s Wearhouse Announces In-Home Wedding Apparel Service

FREMONT, Calif., — The Men’s Wearhouse (NYSE: MW) today announced the launch of its latest innovation in wedding apparel service. Starting in early 2015, brides and grooms will be able to schedule an appointment to work with a Men’s Wearhouse expert formalwear stylist in their home or at a location convenient to them, in addition […]

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Tau Investment Management And Gap Inc. Announce Partnership To Accelerate Supply Chain Innovations

(New York/San Francisco) – Today TAU Investment Management and Gap Inc. announced a partnership to promote best-in-class innovations and support the development of more sustainable, efficient and improved garment factories and mills across Southeast Asia. The launch of this corporate partnership highlights Gap Inc.’s continued commitment to innovation in its global supply chain, and underscores […]

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Elizabeth Arden, Inc. Signs Supermodel Karlina Caune As Brand Ambassador

NEW YORK, Elizabeth Arden, Inc. (NASDAQ:RDEN), a global prestige beauty products company, announced today that it has signed an exclusive agreement with supermodel Karlina Caune. Caune will be the new global face of the Elizabeth Arden brand. Named Brand Ambassador, she will appear in the brand’s advertising campaigns, marketing programs and public relations events. Caune […]

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REVLON Global Brand Re-launch and Declares “LOVE IS ON” A New Mission of Inspiring Love Around the World

NEW YORK– Revlon, the iconic cosmetics company, is proud to unveil REVLON LOVE IS ON, the re-launch of the brand and its first global tag line in over a decade. More than a marketing campaign, the Revlon brand is dedicating itself to inspiring love and connecting with people around the world on an emotional level. […]

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Old Spice Partners With Second Chance Toys And Names Actor Nolan Gould and Isaiah Mustafa as HoliSPRAY Ambassadors

CINCINNATI- Paying homage to the brand’s new “Dadsong” holiday TV spot, the nationwide used toy drive rewards acts of kindness with the gift of manhood (Old Spice Re-fresh Body Spray). Old Spice partners with Second Chance Toys and names actor Nolan Gould and Old Spice Guy Isaiah Mustafa as HoliSPRAY Toy Donation Exchange Ambassadors for […]

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